Event details

Webinar - Telling Your Data Story With the 3Vs: Vocabulary, Voice and Vision

  • 17 Sep 2021
  • 3:00 PM - 4:00 PM
  • Virtual

Telling Your Data Story With the 3Vs: Vocabulary, Voice and Vision

Scott Taylor

A Members Only Webinar


Data Leaders must create a compelling narrative to evangelize their Data Management programs and secure long-term support from enterprise stakeholders and business leadership. Data management leaders who seek to improve soft skills and execute simple storytelling techniques will be more likely to gain a rightful place for their initiatives on their organization's strategic plan.

  • Why you need a Data Management narrative vs other Data Storytelling and Data Literacy Efforts
  • Why Data Management is Macro-Trend agnostic
  • Leveraging the 3Vs: Vocabulary, Voice and Vision

Please see links below for more information on Scott and his work

The Data Whisperer Website

Too Much Tech Talk?  (A puppet service announcement)

Connecting Data Management to the Essence of Your Business

Data Has Got to Move to Have Value

The Super Hero Adventures of **Master Data** 

Scott Taylor - The Data Whisperer YouTube Channel

Scott Taylor, The Data Whisperer, has helped countless companies by enlightening business executives to the strategic value of proper data management. He focuses on business alignment and the “strategic WHY” rather than system implementation and the “technical HOW.” As Principal Consultant for MetaMeta Consulting he helps Enterprises and Tech Brands tell their data story.

An avid business evangelist and original thinker, he continually shares his passion for the strategic value of master data through industry events, public speaking opportunities, blogs, videos, whitepapers, podcasts, cartoons, puppets shows and all forms of thought leadership. His new book – TELLING YOUR DATA STORY: Data Storytelling for Data Management is available now.

He lives in Bridgeport, CT where he often kayaks in Black Rock harbor. He can also juggle pins and blow a square bubble.

ABOUT THE BOOK – Telling Your Data Story- Data Storytelling for Data Management

The Data Whisperer’s practical guide to explaining and understanding the strategic value of data management. The need for data management is everywhere across your company. The value of every digitally transformative customer-facing initiative, every data science and analytics-based project, every as-a-service offering, every foray into e-commerce, and every enterprise software implementation is inextricably linked to the successful output of data management efforts. Although it is a simple function of garbage in garbage out, that slogan rarely drives any sustainable executive action. We need to tell a better data story.

Data Storytelling is probably the hottest non-technical trend in the technology-related space. But it does not directly support data management because it is focused on analytics or telling stories with data. So, it is time to expand the realm of Data Storytelling to recognize the role of data management by telling stories about data.



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