Most conversations about Master Data Management focus on getting the project over the line — the data model, the governance framework, the implementation. Far fewer focus on what happens next: what actually changes, day to day, once MDM is working.

This webinar is different. Rather than another walkthrough of MDM theory, we're bringing together Semarchy's own strategists and customer success leaders alongside customers who've lived the "before and after" to show what success really looks like — faster decisions, less operational friction, and data trusted enough to build on.

Join Semarchy for a candid, customer-led conversation about the real outcomes of successful MDM: the metrics that move, the habits that change, and the foundation it creates for whatever comes next — including analytics and AI.

You'll leave with a grounded picture of what "successful MDM" looks like in practice, and what it takes to get there.

Key Takeaways

  • Understand what changes operationally and strategically once MDM succeeds
  • Hear real "before and after" stories directly from customers
  • Learn how trusted master data speeds up decision-making
  • Discover the operational friction that disappears when MDM is done well
  • See how successful MDM lays the foundation for analytics and AI
  • Get practical perspective from customers and practitioners, not just vendors

Who Should Attend?

  • Chief Data Officers
  • Chief Information Officers
  • Data & Analytics Leaders
  • Business Sponsors & Executive Buyers

Click here to register

Sacha Dawes: Chief Product Officer, Semarchy

Sacha Dawes leads product vision and strategy at Semarchy. He brings over 20 years of product management and marketing experience, driving innovation across SaaS and enterprise software. Previously, he held senior roles at Microsoft, Flexera, and SolarWinds.

Cédric Blanc: Senior Director and Team Lead, Product Management, Semarchy

Cédric leads Semarchy's Product Management team. He brings more than 15 years of Master Data Management experience to Semarchy, spanning both the technical and delivery sides of MDM. Before joining Semarchy in 2020, he worked as an MDM Solution Specialist at Louis Dreyfus Company and held project management roles at Atos, giving him a first-hand understanding of what MDM implementations look like from the customer's side of the table.